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December 02, 2008


J. Elkin

"Never tell prospective clients that being a solo makes you cheaper to them. Show them that being a solo makes you better for them. If your clients hire you because your rates are low, they will fire you as soon as your rates are no longer low enough."

Any specific suggestions as to "how" to show this to clients and "what" to tell them about going solo? Thanks.

Brian Herrington

Wow. You must have come up with #3 after studying me. Great list; it's good to see these things in black and white.


Excellent post. I'm actually in the process of going solo myself, and I can't tell you how much I value this kind of advice. Thanks!

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