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March 10, 2007

Buy Your Clients a Virtual Lunch

My friend Scott Ginsberg (who has some really cool things up his sleeve, BTW) shares this really great way to connect with someone who doesn't live or work close by.  I'll let Scott tell the story:
A month ago, I got a surprising email from a woman named Lena West.

Lena lives in New York, which explains why I was so surprised.

See, she invited me to have lunch with her.

A VIRTUAL lunch.

“What’s that?” I asked.

“Well, I buy you lunch from your favorite delivery place. Then we eat while chatting on the phone for an hour.”

Hmm. Cool idea.

So, last week we did it.

And our Virtual Lunch rocked.

Lena and I had an enlightening, energizing conversation for over an hour! We talked about websites we loved, books we read, places we traveled, you name it. Other than the obvious physical limitations, it was really no different than having lunch in person.

I challenge you to buy your best, non-local client lunch this week.  Let me know how it goes.


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