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January 04, 2005

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The Intangible ROI

I have to agree with the comments about intangible value. How do you value an idea? How do you value inspiration? How do you value the confidence which swells up inside you when you realize that 'you are not alone' in your thinking about the shortcomings of legal practice?

These intangibles are worth their weight in gold. Blogging IS important. Reading them IS also important. But is not going to hit your 'bottom line' the same as a billable hour dutifully charged on a monthly invoice. It will hit your bottom line in so many other ways and, over time, will matter more than that extra hour you could have billed some client instead.

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