Pack a house with nervous clients?
Your clients are worried about their financial futures more than ever. If you do divorce, estate planning, real estate or corporate work, you should be preparing a seminar NOW on the impact of the current situation on your clients.
Make it "invitation only" and give each client the ability to bring another person. Make it two hours or less. Have a handout with the "Top 7 Things You Need to Know Now" or something similar. Give each attendee at least three copies. Encourage them to share it with people like them.
Tell it like it is. Don't sell. Your clients (and their hand-picked referrals) will appreciate the information, and look to you as their advisor in times of need.
Make it "invitation only" and give each client the ability to bring another person. Make it two hours or less. Have a handout with the "Top 7 Things You Need to Know Now" or something similar. Give each attendee at least three copies. Encourage them to share it with people like them.
Tell it like it is. Don't sell. Your clients (and their hand-picked referrals) will appreciate the information, and look to you as their advisor in times of need.
Great idea!
We don't directly sell recession related products but we're trying something similar...
"Recession Dinners" - get a dozen people together for lunch to debate what's happening, how we can survive/win in these times.
Thoughts are that many people are concerned to varying degrees - so offering a constructive forum will be helpful...
Will let you know how they go!
Best
T
Posted by: Tom Ball | October 09, 2008 at 06:37 AM